NATURAL BEAUTY

Supermodel Gisele Bündchen is not a fan of photoshopping.

Brazilian beauty Gisele Bündchen is powerful. The only supermodel to be included in Forbes magazine’s 100 most powerful women in 2013 list, Bündchen may have taken a break from the runway but is still in-demand, and campaigns for Chanel and H&M are proof.
Now, the mother-of-two is having her say about the art of photoshopping, and what makes a woman feel beautiful. In an interview with Fashionista.com, the 32-year-old says that going the natural route is ideal, and is hoping that more photographers will embrace the idea moving forward.
Embracing imperfections, she says, is a good thing. Bündchen, who has just wrapped up a campaign for BLK DNM, worked with the brand’s creative director, Johan Lindeberg, and happily stuck to his brief. According to the supermodel, she kept the look au naturel – sans make-up and hair styling.

Pictured above: The supermodel and BLK DNM's Johan Lindeberg at the launch of the Gisele in BLK DNM exhibition

Leaning forward, as if examining the engine of a vintage Mercedes-Benz, all we see is the statuesque model’s toned body from behind in a super-skinny pair of jeans and a cropped leather jacket. “I love that feeling of, you know, we are women – we are so different. Our imperfections are what makes us unique and beautiful,” says Bündchen. “He’s not trying to retouch you or put a pretty light on you. He’s not like, ‘You’ve got to look a certain way.’ He’s like, ‘You are you.’”
Lindeberg photographed Bündchen, and shared his opinion on going make-up free with Women’s Wear Daily, at the campaign’s launch event in New York. “I’m a massive feminist. I’m the one who thinks that women should take over completely. To portray women as who they are – I see it more like a documentary portrait. I’m anti-retouching and [anti-] plastic surgery. I think a woman is beautiful how she is.”
Lindeberg’s series of black and white photographs form part of the Gisele in BLK DNM exhibition, and in them the supermodel is make-up free throughout. And Bündchen loved the experience of having no boundaries and being free to create. “I think he sees women in a beautiful way. He’s an artist in that way; he’s not just a designer.”

Pictured above: Free of make-up and hair styling, Gisele stars in a series of black and white photographs by BLK DNM's Johan Lindeberg